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07th Aug., 2001

Vitasoy signs contract with 8LAYER to install mobile sales link system


Through automation of the sales and supply process, the Company can save time and cost, as well as improve customer service and operational efficiency.


Leading local beverage manufacturer Vitasoy International Holdings Limited has recently signed a contract with e-business and mobile computing solution provider 8LAYER Limited to install a Mobile Sales Link System so that the Company may do business with customers more effectively and efficiently, thus enhancing its competitive edge.


The new system operating on palm size mobile computing handhelds is a customer relation management and sales order taking system. It allows Vitasoy sales personnel to access customer information and sales history as well as product pricing and marketing information instantaneously, thus facilitating on-site communication with customers and building of customer relations. With the handheld, the salesmen can also take and process customers' orders anytime, anywhere with a few strokes at the touchscreen .


Besides cutting the time required to process a transaction thereby improving the productivity of the sales force on the road, automating the sales and supply logistics not only reduces paperwork and related operational costs, the chances of human errors being made during data input are eliminated, leading to more reliable and speedy delivery of orders to customers.


Since sales information is transferred back to the office instantaneously, management will be able to access the most up-to-date sales and customers data for reference and analysis, hence increasing the Company's responsiveness to customer and market demands.


At the contract signing ceremony, Mr. Fransis Kong, Managing Director of Vitasoy International Holdings Ltd. said: "Adopting the mobile sales link system is part of our continuous efforts to automate our operations. The new system will enable us to effectively streamline the sales process and integrate the entire supply chain for easy management and to achieve significant time and cost savings. It will benefit both the Company as well as our customers.


"We believes with the help of the new system our sales team will be able to more effectively serve the specific needs of individual customers, which will in turn generate more revenue for the Company."


The Company expects the new system to begin operation by the end of the year.
8LAYER's Chief Executive Officer Raymond Wong said: "We are glad to be working with Vitasoy. Effective communication with customers and seamless management of the sales process and supply chain are key factors contributing to the success of companies like Vitasoy. With the mobile sales link system, created with companies' automation needs in mind, they will be able to achieve higher operational efficiency and improve their competitiveness."


Vitasoy International Holdings Limited is one of the leading manufacturers and distributors of non-carbonated drinks with a base in Hong Kong. Founded in 1940 and with production facilities in Hong Kong, China, the United States and Australia, Vitasoy has successfully developed and launched more than 120 products in different forms and sizes that are consumed in over 25 markets throughout the world.
8LAYER Limited, a joint venture of SYBASE Inc. and North 22 Technology Services Group Limited, is an e-business and mobile computing solution provider who offers comprehensive strategy and state-of-the-art systems architecture, technology-enabled solutions and integration as well as e-commerce operations and hosting, to business enterprises in Asia.

Vitasoy International signs contract with 8LAYER to install mobile sales link system. Mr. Fransis Kong (right), Managing Director of Vitasoy International Holdings Ltd. and Mr. Raymond Wong (left), Chief Executive Officer of 8LAYER Limited are pictured at the contract signing ceremony.



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For more information, please contact:
Stella Lung
Public Relations Manager
Vitasoy International Holdings Limited
Tel: 2468 9644 Fax: 2465 1008
e-mail:
pubrel@vitasoy.com

 
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