Aug, 2005

Fresh Look for VITA Juice with "Hong Kong SUPER BRAND 2005" Award

VITA Juice was recently elected one of the awardees of the "Hong Kong SUPERBRAND 2005" award, a programme that is organised by the magazine Reader's Digest and based on votes from local consumers, which demonstrates the popularity of VITA Juice.

To share the award with consumers and strengthen consumer confidence in VITA Juice, the "Hong Kong SUPERBRAND 2005" award icon will appear on new packaging of VITA Juice, which is now being progressively launched in the market. The new packaging looks more contemporary, with a sharper and more appealing illustration of fruit, which not only highlights the tasty flavour of VITA Juice, but also creates consumer excitement.

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For further information, please contact:
Public Relations Department
Vitasoy International Holdings Ltd
Tel: 2468 9644
E-mail:pubrel@vitasoy.com